While COVID-19 brought upon the cancelation of the 2020 Minnesota State Fair, some traditions still continued, such as Midwest Dairy’s Princess Kay of the Milky Way program. The newly crowned Princess Kay Brenna Connelly was sculpted out of 90 pounds of butter inside the Dairy Building at the Minnesota State Fairgrounds.

Mediamazing was at the Dairy Building capturing the progress of the sculpture throughout the day. We set up a camera to do a time lapse of the sculpting, along with a 360 camera capturing the carving within the booth.

2020 Princess Kay of the Milky Way Brenna Connelly poses with her butter sculpture at the Minnesota State Fair Grounds

As COVID-19 began to take its toll on the economy, JNBA Financial Advisors was looking for a way to reach its clients to educate them during these turbulent times and decided to use a series of podcast episodes to reach clients on a regular basis. However, with Minnesota Governor Walz issuing a “stay at home” order, recording the podcast episodes on-site at JNBA’s office became increasingly unlikely.

Through video conferencing tools and reviewing best techniques for recording, we got creative and worked with JNBA to record the podcasts remotely. JNBA staff called in on a conference line through their phones and computers from their homes to record their parts of the podcast. We recorded the conversations, then edited them all together for JNBA to review.

JNBA has received an overwhelming positive response from clients, who the podcast episodes have helped guide through the uncertain times.

Nonin Medical is a Plymouth-based med-tech company the produces many items for the industry. With the recent COVID-19 pandemic, the company has seen an increase in demand for its mobile pulse oximeters. With our strategic partners at Bellmont Partners, Nonin wanted to produce a behind-the-scenes video of its production line.

We spent a day filming the intricacies of the production of their various products, from assembly to delivery. We then produced two short videos for them highlighting the process. One video was used in distribution to news organizations. The other was used in social media to highlight the hard work that Nonin employees are putting in to meet demands.